There are many speculations that Instagram Ads Cost is growing almost at the same passe Facebook ads cost is growing. However, there are certain things one must do to lower the cost of advertising on both Instagram and Facebook.
It is ironic many people or digital marketers didn't see this coming until recently that Instagram ads cost will rise as the competition among media buyers and digital marketers grow significantly.
This increment has been witnessed on several other advertising platforms which should be an area of concern for all digital marketers.
As I mention earlier, here are the few things you can do to prevent spending so much on advertising on Instagram and rather make more as you spend less and increase your ROI on Instagram ads cost.
1. Define your audience2. Create attractive offers3. Split Test Your Ads4. Use Landing Pages5. Retarget and scale
Implementing the above mentioned will dramatically help you reduce your cost of advertising on Instagram and the same applies to Facebook ads cost.
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